Estate agents looking to sharpen their pricing strategies will have another opportunity to gain insights from industry expert Sean Newman, founder of The Property Experts, as he hosts his latest webinar this evening.
Monthly training session tackles common pricing pitfalls
Scheduled for 6pm, the session, titled “Price it Right! Never Lose A Listing”, continues Newman’s commitment to providing monthly training for agents on the last Wednesday of each month. His aim? To help agents “sell their listings quicker and achieve the best price for their seller client.”
Many estate agents are currently struggling with properties sitting on the market for months due to unrealistic pricing. Newman’s session seeks to address this by guiding agents through key pricing strategies that ensure homes are competitively positioned to attract buyers without compromising on value.
Avoiding ‘valuation’ pitfalls and mastering pricing strategies
One of the key takeaways from the webinar will be Newman’s unconventional approach to market value. He stresses that he never ‘values’ a property in the traditional sense but instead relies on three main indicators to determine the most effective pricing.
“I will give agents some ammunition to overcome sellers’ objections regarding price and how to deal with other agents’ overvaluations so they never lose a listing based on price,” Newman explained.
The session will also cover the pros and cons of three distinct pricing strategies, examining which method consistently secures the best possible sale price for clients. With competitive pricing being a major factor in achieving faster sales, Newman’s insights are likely to be of significant value to agents navigating an increasingly challenging market.
Practical insights with no sales pitches
Estate agents wary of long-winded sales presentations can rest assured—Newman has made it clear that this webinar is purely educational.
“The webinar is 30 minutes long, and I am not selling anything, so no sales pitches at the end; just sharing my knowledge and experience,” he emphasised.
For agents seeking to refine their approach and gain a competitive edge, Newman’s monthly sessions provide a valuable and practical resource. With pricing strategies proving to be a major sticking point in today’s market, having the right tools to manage seller expectations and achieve optimal outcomes is more critical than ever.
The broader question remains—will more agents adopt a data-driven pricing approach, or will overvaluations continue to hinder sales? Either way, Newman’s training offers a clear roadmap for success in a shifting property landscape.
